Apr 21

Emma Lewisham, New Zealand’s leading luxury sustainable beauty brand, launches in the UK

By Phoebe Spuyman

February 2021 – New Zealand-based premium skincare brand, Emma Lewisham, a pioneer in the sustainable beauty industry, announces it will now be available in the UK. This sustainability-driven beauty brand, with scientifically tested and backed naturally derived formations, has been making waves throughout New Zealand,  Australia and the US for relentlessly pursuing its mission to redefine the beauty industry.

Emma Lewisham is globally setting new benchmarks for what ‘natural’ and ‘sustainable’ means and looks like in the beauty industry, by making it their mission to move towards a transparent, circular and regenerative model.

Founded by Emma Lewisham in October 2019, the eponymous skincare brand is rapidly gaining global interest due to its unparalleled green-tech formulations, unabridged transparency ethos and sustainability endeavours. Emma Lewisham proves that natural ingredients don’t have to come at a compromise to high-performance skincare products.

The brand champions potent, proven natural ingredients, which use cutting-edge green-technology including: patented plant stem cell extract, cellular extracted vitamin C from Kakadu Plum, Pentavitin collagen boosting peptides, and Kalahari Melon in scientifically-backed formulas that have more ingredients and less fillers.

BOXED OUT: Emma Lewisham’s cult favourite and award-winning high-performing product artillery:

Skin Reset Even Tone Serum £85 –The must-have bestseller treatment for repairing lacklustre skin, hyperpigmentation, and delivering the most radiant, glowing and even-toned complexion.

Supernatural Collagen Peptide 72-hour Crème £85 – Two years in the making, this luxurious ultra-rich crème uses Pentavitin a 100% naturally derived alternative to hyaluronic acid, and collagen boosting peptides to deliver phenomenal hydration and plumping of the skin.,

Supernatural Triple Vitamin A + Face Oil £80 – A luxurious Face Oil containing three concentrated sources of vitamin A, including Bakuchiol, proven to for its correcting and regenerating properties

Illuminating Oil Cleanser £45- 100% natural cleansing oil contains 23 high performing botanicals, engineered to detoxify, brighten, and hydrate and leave the complexion glowing

Illuminating Exfoliant £55, – With 21 high performing ingredients chosen to brighten, detoxify, and uniquely hydrate the skin to leave the complexion instantly smooth and supple

Broad-spectrum Skin Shield Face Antioxidant SPF 30 £55 – Provides protection against UVA and UVB rays, a pollution shield from particles and blue light emitted from screens and 24 potent actives to retain the most healthy, luminous and youthful complexion/

Skin Shield Face/Body SPF 30 £32- 100% natural screen that doesn’t compromise high SPF30 performance or luxury and light and non-greasy it overcomes the main flaws of zinc/mineral sunscreens.  Meeting international testing standards to fight pollution and free radical damage

What is the Emma Lewisham difference?  The answer lies in three key points:

  1. 100% naturally derived ingredients
  2. Scientifically validated results (which demonstrate its outperformance of many luxury competing brands, including cosmeceuticals)
  3. The brand will soon be 100% circular designed, and is set to be product carbon negative by mid-2021

Founder, Emma Lewisham says, “The beauty industry produces 120 billion units of packaging each year (can we quote source) and it’s estimated that 95% of it can’t and is not recycled so is the industry’s number one contributor to carbon emissions. By moving to a circular model, beauty brands would lower their carbon emissions by an astounding 70%, and mitigate billions of units of packaging reaching landfill and our oceans every year.We believe that the future of beauty needs to be circular and regenerative. We no longer can operate as business as usual so we are taking ownership for everything we bring into the world”.


  • 100% traceability of all the ingredients used in its products and therefore can attest that each one is produced in a sustainable and ethical way.
  • Full transparency of its ingredient sources, how they’ve been formulated and are open about where the brand needs to improve in its production processes.
  • Each product is developed from scratch in its laboratory in New Zealand, with leading green chemists.

Emma Lewisham’s next production goal is to work towards having its products made solely from fully regenerative farmed sources, working with international farms who are pushing the needle forward in transitioning their farms towards regenerative practices.

SCIENCE-BACKED PRODUCTS: The award-winning Skin Reset Even Tone Serum is formulated with 24 of the most high-performing natural ingredients in the world for repairing and preventing hyperpigmentation. Including plant stem cell extracts developed from 5 years of research and testing. An independent in vivo test performed by contract research laboratory, Trinity Bioactives, demonstrated that the Emma Lewisham Skin Reset Serum is clinically more effective at inhibiting hyperpigmentation than Drunk Elephant, Dr Dennis Gross, Eve Lom, La Mer and Sunday Riley’s hyperpigmentation focused products.

In addition, further testing also performed by Trinity Bioactives, demonstrated Emma Lewisham’s best-selling Supernatural Collagen Peptide 72-hour Crème stimulates type one collagen production 21x more than Augustinus Bader’s ‘The Rich Crème’ and 3.3x more than La Mer’s ‘Crème de la Crème’. In both of these clinical trials, Emma Lewisham was the only 100% natural product to be tested.

100% CIRCULAR: Committed to the relentless pursuit to redefine the beauty industry, and firmly against the ‘take-make-dispose’ model. Emma Lewisham is set to transform the way beauty operates, with the brand currently rolling out refillable options for all of its products globally. Emma Lewisham was the first skincare brand in the world to package its Skin Shield Sunscreen products in 100% post-consumer-recycled (PCR) plastic, and was the first beauty brand in New Zealand and Australia’s to partner with TerraCycle, through the Emma Lewisham’s Beauty Circle.

Emma says, “Beauty works in a very linear model of take, make, dispose; this is a model Emma Lewisham will not be part of, and we want to disrupt this industry norm for the sake of our planet. We believe in the refillable beauty movement, and its why, by June, all of our products will come with refillable options. We’ll share our IP and, hopefully, influence other beauty brands to join us in becoming circular.”

A-listers such as Georgia Fowler, Melanie Grant, Phoebe Tonkin, Lucy Williams, and Irina Shayk have already become devoted fans of the brand.

The full product range is currently available exclusively in the UK on emmalewisham.com.

Follow @emmalewisham