about us
Imagination PR is dedicated to growing the profile of beauty, health, fashion and lifestyle brands. Our clients range from some of the world’s most recognised beauty powerhouses to niche luxury brands and start-up businesses.
Established in 2009 by Helen Macoun, the director led team boasts over 50 years combined experience gained across both agency and in-house, we know what works. Our approach is completely bespoke; no two brands are the same, and so every strategy we work on is fresh, new and tailored to our client’s needs.
We have worked with Imagination PR since we launched in the UK in 2013, and have been thrilled with all the editorial they have generated for Color Wow. They have delivered us both bigger features and hundreds of pieces of product placement for our products and take a really pro-active approach, always working hard to get us as much editorial space as possible. They come highly recommended!
Kim Livingston, color Wow
I have known Helen and her team for over 15 years. As our PR company, they listen to our needs and work with us in a way that matches our brand ethos. They are so easy and fun to work with and really get you the best results – I love what they do for us at Elemental.
Louise Riby, MD, Elemental Herbology
I simply could not have chosen a better PR partner for Legology. Imagination felt right from the start and they have turned out to be one of the best decisions I’ve made on this journey.
Kate Shapland, Legology
WE ARE CONNECTED
We have great industry relationships, from decade-long friendships with senior magazine directors and editors to fostering relationships with the newest, most relevant bloggers and influencers. Our little black book boasts the top digital creatives, writers, production and event agencies that London has to offer.
We are so proud of our clients; all leading health and beauty brands across a wide range of disciplines.
what we do
Our method is simple. We immerse ourselves completely in our brands, offering the dedication of an in-house PR team with the dynamism and connections of a creative agency.
We ensure that we build a clear vision and voice for our brands, amplifying core messages and raising their profile.
We work to fulfill and surpass our brief, with a keen eye on driving sales and customer acquisition as we build a strong image for our brands through relevant, targeted activity. We create and manage creative PR strategies, encompassing everything from memorable launches and events to a pro-active press office and powerful social media concepts. From traditional print to wider influencer strategies, we tailor-make our campaigns to smash targets and consistently deliver above expectations.
